Sophisticated Care For Mature Skin by FRESH LOOK

..Mature Skin

Mature Skin

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Care For Your Mature & Sun Damaged Skin

How to identify Mature, Sun-damaged Skin?

Skin above 40+ showing early signs of aging, seen as expression lines such as wrinkles around the eyes and mouth. Moderate to substantial sun damage appearing as visible pigmentation spots, wrinkles and weakened skin tone. This category applies for both mature and oily mature skin.

What is the right approach for treating mature skin?

1. Intensive (but careful) exfoliation to remove damaged upper epidermal layers and, at the same time, accelerate skin renewal from within.
2. Keeping the skin well protected from further damaging UV radiation and minimizing unnecessary exposure to the sun.
3. Protecting the skin from the damaging effects of free radicals, pollution and smoking.
4. Supporting the skin with intensive moisturizers, effective anti-oxidants and skin care forumaltions that strengthen its barrier function.
5. Proper nutrition and maintaining a healthy lifestyle, will better "nourish" the skin from within than any external preparations.

NOTE: All of the above recommendations are based on the treatment principles symbolized by the EOP triangle that underlines the Fresh Look philosophy for healthy skin care.

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	Active Exfoliating Emulsion Night treatment for all skin types Code: fl117 50ml An exfoliating fruit acid night cream especially designed to enhance skin renewal. A derivative of Hyaluronic acid increases the skin’s hydration and eases the process of dead cell removal, minimizing the discomfort often experienced with exfoliating products. Application at night will improve the skin’s texture and will gradually reveal the smoother, softer, younger-looking skin beneath. . Directions: Apply after gentle evening cleansing all over face and neck, excluding eye area. Always protect your skin during the daytime with Protective Day Cream SPF 20 or higher.
	Protective Day Cream SPF 20 Code: fl151 100ml A triple function, velvety moisturizing lotion offering excellent protection from the sun's UVB rays and 95% of the penetrating UVA rays (tested according to Australian protocol). The cream provides all the moisture your skin needs during the daytime. It is easily absorbed by the skin, enriching it with premium quality Seabuckthorn oil, herbal antioxidants and softening Plantain extract. The lotion is slightly tinted, giving a natural coverage to all skin types. To obtain flawless coverage for spots and hyper-pigmented areas and to further protect the skin from future sun damage, a small quantity of Powder Foundation SPF17 may be blended in before this cream is fully absorbed. Directions: Spread over the face before exposure to the sun. Re-apply after swimming or heavy perspiration. This cream is especially suited for users of AHA skin renewal creams and skin lightening creams.
	Exfoliating Liquid Soap Code: fl104 200ml. A liquid rinse-off skin cleanser based on exfoliating fruit acids and plant extracts that help your skin replenish its resources and promote its renewal. Contains both alpha- and beta-hydroxy acids to ease exfoliation of old skin cells and release clogged pores. Because it is mild, it does not stimulate oily excretions often associated with commonly used “deep” cleansers, making the Exfoliating Liquid Soap ideal for oily, impure skin types. Directions: Use every evening before retiring. Lather with a little water and rinse off thoroughly.
	Exfoliating Freshener Code: fl223 200ml. A refreshing facial toner containing exfoliating fruit acids, soothing Aloe Vera juice and toning Cucumber extract. A well-balanced moisture complex, containing a wealth of amino acids and polysaccharides, formulated to resemble the skin's own NMF (Natural Moisturizing Factor) has been added to enhance skin softness. Tones, refines and enhances exfoliation. Mature as well as Oily skin types, for which active exfoliation may be indicated, will benefit from daily use of the Freshener. Directions: Apply to the whole face after cleansing, excluding eye area. Use Protective Day Cream SPF 20 or higher before exposure to sunlight.
	Concealing Powder Foundation SPF 17 Code: fl200 8gr. This micronized powder foundation provides multiple benefits. It covers and conceals uneven tone: spots, redness (broken capillaries) and absence of pigment (vitiligo). It also raises the SPF of your regular day cream. Especially recommended for sun-damaged skin when applied directly to pigmentation spots. This fine powder blends in so easily with any lotion or foundation without looking heavy or overdone. Available in 6 shades: Pale, Natural, Honey, Rose Beige, Asian Straw, Bronze. Directions: Apply a small quantity with a puff, powder brush or ideally with clean fingertips over Fluid Makeup or Protective Day Cream SPF 20 or a single drop of Bio Serum, until the desired coverage is achieved.
	Dead Sea Facial Scrub With Dead Sea Minerals Code: fl180 50ml. The Facial Scrub is a unique exfoliating scrub based on Dead Sea mineral crystals and Pineapple enzymes. It removes dead cells, improves skin tone and thoroughly cleanses the skin to leave it feeling wonderfully smooth. The Facial Scrub is so unique, it actually tells you when to stop! The scrubbing particles easily dissolve in water and, in fact, are activated by it. Facial Scrub stimulates and activates the skin by the process of osmosis. It helps nourish skin cells from within and purifies the skin, ridding it of its waste. Directions: Apply Facial Scrub to both cheeks. Moisten your fingertips with water and pat gently to dissolve the crystals. Spread outwards across the face, avoiding the eye area. Add more water if required. Concentrate on problem areas and impurities, such as blackheads. When fully dissolved (after 30 to 60 seconds), rinse off thoroughly with cold water.
	Lifting Eye Contour Fluid Code: fl211 30ml. A rich moisturizing complex that mimics the skin's own Natural Moisturizing Factor. Based on a unique blend of lipids and amino acids, Eye Contour Fluid will leave a gentle active film for longer-lasting results. Soothing Mallow extract and vegetable proteins exert firming effect, reducing the visibility of fine lines around the eyes. Rich vegetable Squalane smoothes the skin to prevent any dry after-feel. Directions: With the fingertips, smooth one or two drops of fluid around the eyes. It will be readily absorbed, leaving a comfortable tightening sensation.
	Fluid Make Up Code: fl420 30ml. Streamline your beauty routine with this foundation with moisturizer already in it! A dewy emulsionwith very good coverage for uneven skin tones. Excellent as a foundation for sun-damaged hyper-pigmented skin under a touch of Concealing Powder Foundation. Available in three shades: pale, light and beige. Directions: Apply daily all over face, either alone or on top of protective Day Cream SPF 20. Or use in the evening as a glossy foundation under decorative makeup.
	Intensive Moisturizer For normal to dry skin Code: fl255 50ml. A luxurious facial cream with a velvety texture. Contains a Phytosterol complex that promotes the skin’s barrier function. Humectants and essential fatty acids have been added to help replenish dry skin. The moisturizer is rapidly absorbed by the skin leaving it looking fresh and radiant. Directions: Apply in the evening to face and neck after cleansing. During the day the Intensive Moisturizer may be applied under Fluid Makeup or Protective Day Cream SPF 20.
	Bio Serum Code: fl395 30ml. Bio Serum complements the Dead Sea Facial Scrub. This fine moisture-binding fluid feels like silk pouring from a bottle. After using the Scrub, your skin will absorb the Bio Serum within seconds, giving your face a healthy radiant appearance. Bio Serum is a pure, unpreserved fluid, offering the benefits of premium natural oils (Babassu, Marigold & Wheat germ), and Vitamins (A, E & F) within an easily dispersible fluid base. Directions: Apply a few drops over clean, dry skin and gently spread over the face and neck. Bio Serum is excellent when used under makeup. A single drop will smoothly lead your Powder Foundation SPF 17 to all facial areas giving it a perfectly finished appearance.
	Under-Makeup Cream Code: fl071 40ml. A special cream to enrich the delicate skin around the eyes and "fill in" wrinkles, especially for users of make-up, which tends to accentuate them. Despite being rich in oils, it creates a silky, matte appearance. Genuinely helps keep makeup affixed to the skin. Instead of applying powder on top of makeup, this cream can be applied beneath it. The cream can be used to camouflage the shininess of oily skin. Directions: Spread onto the face, especially the delicate eye area. Apply beneath makeup in order to affix it well to the skin. If you are using the cream in conjunction with skin care oils, apply it on top of the oil. Once it is absorbed, any shininess will disappear. It can also be used as a regular, delicate cream that leaves an elegant, matte appearance.
	Eye Contour Cream Code: fl149 30ml. A special enriched cream that provides hydration and protection for the skin around the eyes. The complex of botanical extracts and vitamins are well suited to sensitive skin. Eye Contour Cream contains active oil-soluble vitamins such as revitalizing vitamin A to help reduce the appearance of fine lines, softening essential fatty acids (vitamin F) and antioxidants. Softening herbal extracts such as Mallow, St. John’s Wort, Yarrow and soothing Chamomile have been added to soften the skin and to seal in moisture. The cream is readily absorbed and may be used under makeup to help conceal fine lines. Directions: Apply the cream by gently patting over eye contour area. Use morning or night.
	Gentle Mascara Remover Code: fl098 40ml. A refined easy and economic to use ointment, for removing water-resistant mascara and other eye make-up gently and effectively. The ointment melts upon contact with the skin, making the cleansing process very convenient. Contains golden Jojoba wax to protect the delicate eye area from drying. In order to improve skin tolerance, detergents and surfactants were totally omitted from the formulation. Directions: With eyes closed and using clean fingers, spread a small quantity onto the eyelids. Dissolve away make-up with gentle massage movements. Wipe several times with a damp tissue or moist cotton pad until all traces of make-up have been removed.
	Phytol Code: fl701 30ml. An exclusive natural oil supplement formulated to support the barrier function of dry mature skin. Contains a wealth of carotene-rich phyto-extracts: Dunalliela Salina, Siberian Seabuckthorn and Chinese Lithospermum that are the source of Phytol’s natural red-orange color. These ingredients, together with Vitamins E and F act as free radical scavengers in order to protect the skin and prevent premature aging. Directions: Apply a drop or two and spread lightly with fingertips over dry facial areas, eye contour and neck. For best results apply under any dry skin care product. This product is free from chemical preservatives! It is packed in a special bottle to protect it from UV light. Store in a cool dry place!
	Lightening Cream SPF 14 For sun-damaged skin Code: fl103 50ml. Hyper-pigmentation, often referred to as age spots, have become a common sign of sun damage. This mild, easily-absorbed daytime cream is formulated to give the skin a younger, lighter appearance. Lightening Cream SPF 14 is ideal for mature, sun-damaged skin but may be used for all skin types. Contains a hydroquinone-free lightening complex (Bearberry, Mulberry and Licorice extract) known to inhibit melanin formation. A Vitamin C derivative acts as a potent antioxidant to protect the skin from pollution and further environmental damage. Directions: Use during daytime as a protective moisturizer.